Generation
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Time Period
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Key Characteristics
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The Silent Generation
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1925 - 1945
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- Born during the Great Depression and World War II, this generation valued stability, hard work, and conformity.
- They played a pivotal role in post-war rebuilding and establishing modern global institutions.
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Baby Boomers
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1946 - 1964
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- Named for the significant increase in birth rates following World War II, known as the "baby boom."
- This generation grew up during post-war economic prosperity.
- In India, they witnessed the Nehruvian era, the Green Revolution, and the emergence of public institutions.
- They prioritized education, family, and long-term careers, becoming significant contributors to workforce expansion and nation-building.
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Generation X
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1965 - 1980
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- The term "Generation X" was popularized by Douglas Coupland's 1991 novel Generation X: Tales for an Accelerated Culture.
- Marked by economic and political transitions, they navigated challenges like global oil crises and liberalisation in the 1990s.
- Known for their self-reliance, this generation saw the rise of consumer goods, satellite TV, and early technological advancements, shaping modern societal norms.
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Millennials (Generation Y)
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1981 - 1996
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- This cohort reached adulthood around the turn of the millennium, hence the name "Millennials." The term gained popularity through media and literature in the 1990s.
- Shaped by globalisation and the tech boom, Millennials experienced the IT revolution and the expansion of digital communication.
- They embraced startup culture, international opportunities, and hybrid lifestyles blending tradition with modernity.
- This generation is known for its adaptability and entrepreneurial spirit.
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Generation Z
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1997 - 2012
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- Following Generation Y, this cohort was initially referred to as "Post-Millennials" but eventually adopted the "Generation Z" label, continuing the alphabetical sequence.
- The first true digital natives, Generation Z grew up with smartphones, social media, and global connectivity.
- They are vocal about social issues like climate change, mental health, and diversity, balancing pragmatism with activism.
- They value authenticity and are shaping a future focused on inclusion and sustainability.
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Generation Alpha
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2013 - 2024
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- Coined by social researcher Mark McCrindle, "Generation Alpha" begins a new naming sequence with the Greek alphabet, symbolizing a fresh start for the first generation entirely born in the 21st century.
- Raised in a world of AI, smart devices, and online education, Generation Alpha is highly tech-savvy.
- Their formative years were influenced by global challenges like the COVID-19 pandemic and increasing digital reliance.
- They are expected to develop strong problem-solving skills and environmental consciousness.
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Generation Beta
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2025 -2039
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- The term "Generation Beta" was coined by demographer and futurist Mark McCrindle. Following the Greek alphabet, "Beta" represents the second letter, succeeding "Alpha."
- Poised to inherit a fully automated and interconnected world, Generation Beta will prioritize sustainability, inclusivity, and global collaboration.
- They will navigate challenges in an AI-dominated environment while contributing to innovations in technology and societal progress.
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Future Generation
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2040 - 2069
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- Generation Gamma: Projected to include individuals born from 2040 to 2054.
- Generation Delta: Anticipated for those born from 2055 to 2069.
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